President and CEO
dan@potomaccore.com
703.878.8786
Dan Varroney is a #1 Amazon Best Selling Author, and a partner to policymakers, trade associations, and small businesses nationwide. He has served for over twenty-one years as an elected official, helping to achieve policy wins in stabilizing taxes, improving emergency response, and reducing crime. Dan is the founder of Potomac Core, which provides strategic consulting for trade association transformation and industry-focused partnerships.
In addition to his current Amazon Best Selling book Rethinking Economic Growth, Dan authored Reimagining Industry Growth, which discusses the potential strength and value of effective strategic partnerships. Working at the National Association of Manufacturers for twenty-three years, Dan has consistently been recognized as an effective resource and influential advocate for manufacturers across the industry. Dan is the founder of the Strategic Guidance Lab, which guides over fifty trade
association CEOs through complex economic challenges. He is a sought-after expert who has appeared on Real Clear Politics, FOX Business, Fox News, CNBC, MarketWatch, and more.
He is also a former elected official serving as a Village Council Member, Palatine, Illinois. During his twenty-two years of service, he collaborated with other elected officials, a citizen’s advisory council and staff to reduce police, fire, and paramedic response times, increase commercial revenues, improve Palatine’s Bond Rating to AA+, and stabilize property tax rates.
He graduated from The Catholic University of America with a Bachelor of Arts degree and holds a Certificate in Leadership and Team Effectiveness from the Yale School of Management. He is also a member of the American Society of Association Executives (ASAE).
Dan and his wife, Jeanine, live in Manassas, Virginia.






